The detailed Cleaning Franchise Industry Report 2015 offers important insights for those seeking more information about the industry. The report, produced by Franchise Direct, identifies the current state of the industry, including a look at trends and anticipated growth. Additionally, the report contains a synopsis of important factors to review for anyone who is considering purchasing, or currently owns, a cleaning franchise.
The cleaning franchise industry comprises a variety of services from dry cleaning to disaster restoration services, and much more. The diversity of the industry itself contributes to a high level of industry fragmentation. This fragmentation is also due in part to the fact that cleaning franchises face considerable competition from not only each other, but non-franchise businesses and independent cleaners as well.
Eco-friendly cleaning processes are becoming even more prevalent, continuing a trend acknowledged in the Cleaning Franchise Industry Report 2010. The green cleaning focus ranges from environmental protection concerns to individual consumer health concerns. As consumer requests for non-toxic cleaning products increase, the industry standard is changing with those demands. Green cleaning options are quickly becoming a necessity for franchises within the cleaning industry to be successful.
In addition to tracking trends, the report identifies areas within the cleaning franchise industry that are seeing growth. The light environmental services segment, for example, has seen considerable growth. This segment targets mold removal, moderate water damage and duct cleaning — tasks beyond the typical scope of janitorial services, but not as intensive as restoration company jobs.
The discussion of risks, benefits and other considerations for potential franchise owners alone make this report a crucial read for anyone looking to tap into the diverse, billion-dollar cleaning franchise industry. The report highlights topics one should consider when purchasing a cleaning franchise, including the initial investment, special regulations that affect the cleaning industry, ongoing fees and management considerations.
In summation, the Cleaning Franchise Industry Report 2015 highlights the information necessary to make an educated decision about a future in the industry.
Towards the end of April 2015, Google released its well advertised and much anticipated search engine algorithm update targeted at mobile search which was dubbed "Mobilegeddon". With the rise in popularity of mobile search, Google wanted to update its search results on mobile devices that favoured mobile friendly websites. In the lead up to this algorithm update, many commentators in the SEO game were predicting wild changes in mobile search results. This is how it came to be known as "Mobilegeddon".
At Franchise Direct, we've always approached SEO with a "safe pair of hands". We favour adopting techniques that will benefit our website in the long run. Going for quick SEO wins usually end up doing more damage than benefit to a website. When we learned about the pending doom of Google's "Mobilegeddon", we treated it in the same way as we do with all Google updates.
Franchise Direct has a desktop site and a separate dedicated mobile site. While the trend in web development is deploying cross-device responsive websites, we have been satisfied with our dedicated mobile site since we first launched it in 2011. It has stood us and our clients well. We didn't feel the need to suddenly change our mobile strategy.
While we were naturally apprehensive in the days leading up to Google's mobile algorithm update, we found that other SEO experts were probably talking up the impending doom that websites were facing in to. Unfortunately for those doom sayers, when the update was launched, there were very little changes in overall Google search positions in the franchise portal sector. We've been conducting daily Google search audits and Franchise Direct has maintained its lead over other franchise portals. See for yourself.
Franchise Direct has published its widely anticipated Top 100 Global Franchises report for 2015. The Top 100 Global Franchises is the only credible, research-based, authentic ranking of the world's top 100 franchises. This annual industry benchmark is accepted as one of the leading franchise ranking reports, having been frequently quoted by industry professionals for its impartial and accurate findings. This year's Top 100 represents the seventh report in the series.
The ranking is based on a methodology that considers a host of factors including financial performance and corporate citizenship. The Top 100, ranked according to objective and measurable criteria, have been selected from thousands of franchises that have invested in international expansion programs. They all share a defined identity, a clear business plan, a strong commitment to training and support, implementation of best practice, an ability to innovate and sensitivity to cultural and environmental issues.
The criteria used to select the Top 100 out of thousands of possible candidates include quantifying the system size in terms of the number of units, analyzing system sales revenue, assessing stability and growth, the number of years in operation and overall market expansion.
Franchise Direct has been providing an objective list of the Top 100 Global Franchises since 2009, making this the seventh annual edition. Each year, the list features the most promising and successful franchise companiesin the world. Franchise Direct believes the report is a useful resource for US companies seeking expansion opportunities in global markets, either general or specific.
The list offers a truly global perspective, with more than 20 percent of the companies in the Top 100 originating outside of the United States, including companies from France, Canada, Spain and Japan. Top franchises on this year’s list include Subway, McDonald’s and KFC. Many industries are represented, including the hotel, food, convenience store, automotive, fitness and real estate sectors.
This year’s report contains an exclusive interview with Top 100 newcomer Sport Clips’ Vice President of Franchising, Pete Lindsey, who discusses the company’s foray into international markets. The goal of Franchise Direct is to provide a platform for reliable and authoritative information for entrepreneurs and investors.
The full report can be read here.
The first month of 2015 isn't over yet, but already the rise of interest in the franchise industry shows that this year is going to be a buzzing one for people in the UK planning to start their own business.
Franchise Direct UK, the leading portal of franchises and business opportunities in the UK, has seen its previous website visitor records smashed. In the first 20 days of January alone, over 10,000 enquiries were made by potential franchisees who examined the profiles of business opportunities for sale, liked what they saw, and decided to ask for more information free of charge.
"January is a time of year when people are making resolutions and thinking of starting new businesses," says Brian Rogan, Sales Manager for Franchise Direct UK. "And we are excited to see 2015 get off to such a good start."
This increase in investment and entrepreneurship is a reflection of the UK economy's strong growth over the past 15 months. The Office for National Statistics announced last week that the unemployment rate has fallen to just 5.8%, its lowest level for six years, while average earnings are continuing to rise.
More people than ever have decided to become their own boss, and the fact that thousands are flocking to the Franchise Direct website confirms that they know investing in a franchise is the sensible and profitable way to do it.
Franchise Direct UK, the country's leading franchise directory, is reporting rapid growth in the UK franchising industry, at a rate higher than the newly buoyant national economy, which is in its seventh successive quarter of growth, the longest run of quarterly increase since the onset of the economic downturn in 2008.
Franchise Direct UK's experience mirrors that of the British Franchise Association, which has found that the number of franchise systems operating in the UK has increased by 10% in the last four years, while the total number of people employed in franchising has risen by an impressive 21% in the same amount of time*.
Franchise Direct's UK Prospective Franchisee Survey 2014 also revealed that food continuously remains the most popular industry, followed by internet and then retail.
Franchise Direct UK's website growing with the industry
Every month, Franchise Direct helps thousands of people with a wide range of backgrounds and objectives to find and buy a franchise that suits them. The team at Franchise Direct UK reports that it has already welcomed more than one million visitors to its website so far this year, a record-breaking number with more than a month of the year still to go. Its seven-digit attention mirrors the growth of the national economy and franchise industry.
The site's steady rise in visitors over the last few years also reflects the public's awareness that profiles of the latest and greatest franchise opportunities are being added to the website all the time. Potential business owners know that they can find the details of hundreds of trusted franchises, available in all types of industry and at all levels of investment.
Matthew May is a successful franchisee with Ed's Garden Maintenance, the UK's leading garden franchise. It was on Franchise Direct's website – or 'FDUK', as he stylishly calls it – that he chose to do his research. "Having decided I wanted to be my own boss, I looked around at various franchise opportunities and through FDUK I discovered Ed's Garden Maintenance," he says. "FDUK definitely gave me the sense of security that the franchise opportunities I found there were reputable and worth pursuing."
* NatWest bfa Franchise Survey (http://www.thebfa.org/about-franchising/franchising-industry-research)